“Our special effects guys lay on the ground, and when he touched the shoes, they pulled the wires and tightened the laces.” Fox standing on this fake piece of asphalt with all these wires running under it,” says Bob Gale, one of the film’s co-writers. Of course, to make the technology work in 1989, it required a little bit of movie magic. “I storyboarded the scene where he puts on the shoes and says, ‘Power laces, all right!” ![]() ![]() “I thought about how a shoe might have an artificial intelligence that could recognize you and then shape to your foot,” Hatfield says, of the sneaker that automatically ties itself on Michael J. When the producers of Back to the Future Part II asked Nike to create a sneaker from 26 years in the future, Tinker Hatfield’s imagination instantly came alive. “Through that exchange, it accelerates our own culture of thinking and innovating.” ![]() “Outside collaborations push us toward the edges as a company,” says Mark Parker, Nike’s executive chairman and former CEO. But since the early aughts, the Swoosh has courted a vastly wider array of talent, working with generational hitmakers like Kanye West and Drake, cult art heroes like Tom Sachs and Futura, and fashion world luminaries like Virgil Abloh, Jun Takahashi, and Rei Kawakubo. The superstars, for the first three decades or so, were almost entirely athletes we all knew on a first-name basis: Michael, Bo, Tiger, Serena. And Steve Prefontaine was the otherworldly athlete whose gutsy style and cult of personality lent the Nikes on his feet a sheen of credibility and transcendent cool.įor 50 years, Nike has hewed pretty closely to that basic formula-weaving together bleeding-edge innovation and galactic superstars, and then backing them with savvy industrialism-as it mushroomed into a global powerhouse. Bill Bowerman, Knight’s former college track coach, was the tireless tinkerer who sliced open his running shoes to make adjustments and commandeered his wife’s waffle iron to develop new rubber soles. Phil Knight was the fearless entrepreneur who foresaw the rise of running culture. The Canon of which the Fragment is a part was probably written about A.D.In 1972, Nike began with a holy trinity. The Coming Of Conan The Cimmerian Howard, Robert E. ![]() The Coming of Conan The Cimmerian Howard, Robert E. The Coming of Conan The Cimmerian Untitled Fragment The battlefield stretched silent, crimson pools among the still sprawling figures seeming to reflect the lurid red-streamered sunset sky. In addition, commitment to women's rights informs his Testament to his daughter, and is not forgotten in the section of the Esquisse known as the Fragment sur l™Atlantide, where he restates his objection to using allegations about physical or intellectual inferiority to justify political exclusion (See C. John Joseph Adams » Camera Obscura: Screw-On not screwed-up 2006 The pilot of The Amazing Screw-On Head opens in 1862, at the Museum of Dangerous Books and Paper, where an ancient document known as The Kalakistan Fragment is stolen, and the Museum’s foremost expert on ancient evil texts, Professor Fruen, kidnapped. I knew-as I wouldn’t have known a tennight ago-that she referred to a Fragment about a nightingale who adored a wandering star, and climbed the night sky to bring her his song, climbed until his heart burst and he fell to his death the star mourns him still. The anticipated Nike Footscape designed by Hiroshi Fujiwara for his label Fragment Design.ĮU Kicks | European Sneaker Magazine 2009
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